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THE X FACTOR BLOG

This blog is a forum for discussion on topics relevant to business owners. We also publish strategies on marketing and growing your business, special offers and advanced tools to keep your business on the cutting edge as well as keep you up to date on SME news and media.

Six Deadly Website Sins

10X Newcastle - Tuesday, December 21, 2010
Everyone’s got a website nowadays, but how many are effective? (By which I mean, how many are generating quality leads, building your brand and increasing your sales?) Have you had your website created with a ‘best practice’ checklist, or has someone just put together a few bas Keep Reading

Cash In On Catalogues

10X Newcastle - Wednesday, October 27, 2010
Catalogues can dramatically increase your sales volume in a low-risk and affordable way, generating more repeat business from your existing customers and increasing retention. Why use a catalogue to boost customer retention? The aim of a catalogue is to showcase your ‘special offers& Keep Reading

10X Newcastle Assist Local Restaurants

10X Newcastle - Thursday, September 23, 2010
10X Newcastle recently conducted a series of special workshops for restaurant owners in the Newcastle region at their office in Charlestown. Trevor Monaghan, the managing director of 10X Newcastle conducted the workshops with 10X Newcastle's head coach and serial entrepreneur, Phil Bamback.  Keep Reading

From The Desk of Nic Clark: Branding Basics – Pt. 3 - How Do I Use My Brand Strategy?

10X Newcastle - Wednesday, September 22, 2010
Welcome to part three of my branding basics series of posts. If you missed the first or second posts, feel free to go back and revisit them for a full rundown on how to go about creating a powerful brand for your business and implementing a branding strategy. As you’ll know by now, togeth Keep Reading

Making Money From Affiliates

10X Newcastle - Wednesday, September 22, 2010
These days, nearly all businesses (mostly like yours included) have an online presence. What you might not be doing however is making the most of that presence, nor squeezing every last drop of money making potential out of it. One way to make sure you’re getting maximum ‘bang for yo Keep Reading

Social Media Superstardom For The Time-Poor

10X Newcastle - Friday, August 20, 2010
Many businesses love the idea of social networking tools like Twitter, Facebook or LinkedIn and know that engaging in a personal dialogue with customers and prospects can be highly rewarding – BUT – they simply don’t have time to invest in updating statuses, tweeting and broadc Keep Reading

Cashflow in a Crisis – Top 4 Survival Tips

10X Newcastle - Thursday, August 05, 2010
Sadly, even profitable businesses can go broke if they do not effectively manage their cashflow during the recession – and it’s happening across the country right now. Not surprisingly then, cashflow is one of the biggest challenges currently facing business owners, with some 92% reporti Keep Reading

55 TWITTER TIPS

10X Newcastle - Tuesday, July 27, 2010
1. Announcement of sales, specials and discounts 2. Welcome a new staff member 3. Promote a new product line 4. Recruit members for a focus research group 5. Run competitions and giveaways 6. Recruit new staff by listing job vacancies 7. Post industry articles that support your produ Keep Reading

Why Good Data's Worth Its Weight In Gold

10X Newcastle - Tuesday, July 27, 2010
How to sell more and increase client retention by improving your database. Why is it important to keep good data? Establishing and maintaining a customer database makes it much easier for you to convert more leads into customers, maximise your customer retention and have customers do bus Keep Reading

Sales Don't Stop At The Register

10X Newcastle - Tuesday, July 27, 2010
How To Sell More To Your Existing Clientele Most business owners incorrectly believe that their marketing job is finished once they’ve completed the initial sale. This is a misconception that could end up costing you tens, if not hundreds of thousands of dollars in lost repeat purchase Keep Reading

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