THE X FACTOR BLOG
This blog is a forum for discussion on topics relevant to business owners. We also publish strategies on marketing and growing your business, special offers and advanced tools to keep your business on the cutting edge as well as keep you up to date on SME news and media.
Market like a guerrilla
10X Newcastle - Monday, November 21, 2011
Many small to medium sized enterprises start up their businesses with high hopes, a million and one things to take care of and – no marketing plan. Ironically, a solid marketing plan with structured activity over 12 months is the one thing that can keep your business going when customers b Keep Reading
Tracking costs by lead - the what and the how
10X Newcastle - Tuesday, May 31, 2011
Every business can only afford to spend a set amount of money on marketing. When you track costs per lead you know exactly how much your business is spending on each marketing campaign and what the return is. Knowing the direct relationship between money spent on marketing and the money gained, Keep Reading
Milestone, millstone or task – how do you manage a project?
10X Newcastle - Friday, February 18, 2011
Milestone – a significant stage or event in the development of something
Millstone – a burden of responsibility
Task – a piece of work
Project management is an important task for businesses of every size. In small business, projects are often driven by Keep Reading
Six Deadly Website Sins
10X Newcastle - Tuesday, December 21, 2010
Everyone’s got a website nowadays, but how many are effective? (By which I mean, how many are generating quality leads, building your brand and increasing your sales?) Have you had your website created with a ‘best practice’ checklist, or has someone just put together a few bas Keep Reading
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