THE X FACTOR BLOG
This blog is a forum for discussion on topics relevant to business owners. We also publish strategies on marketing and growing your business, special offers and advanced tools to keep your business on the cutting edge as well as keep you up to date on SME news and media.
Converting connections into business
10X Newcastle - Thursday, January 19, 2012
How do you convert casual conversations with total strangers into new business? Whether you are a dexterous communicator, or pretty reticent when it comes to striking up conversations at business events, any successful business owner knows that that every conversation about business could be an unde Keep Reading
Tracking costs by lead - the what and the how
10X Newcastle - Tuesday, May 31, 2011
Every business can only afford to spend a set amount of money on marketing. When you track costs per lead you know exactly how much your business is spending on each marketing campaign and what the return is. Knowing the direct relationship between money spent on marketing and the money gained, Keep Reading
Six Deadly Website Sins
10X Newcastle - Tuesday, December 21, 2010
Everyone’s got a website nowadays, but how many are effective? (By which I mean, how many are generating quality leads, building your brand and increasing your sales?) Have you had your website created with a ‘best practice’ checklist, or has someone just put together a few bas Keep Reading
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