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THE X FACTOR BLOG

This blog is a forum for discussion on topics relevant to business owners. We also publish strategies on marketing and growing your business, special offers and advanced tools to keep your business on the cutting edge as well as keep you up to date on SME news and media.

Get On The Media’s Good Side

10X Newcastle - Thursday, April 19, 2012
No matter what business you’re in, seeking to attract positive media attention should be right up there on your list of ‘to do’s’ – after all, you can’t have your competitors grabbing all the headlines, especially if you know that your product or service is superi Keep Reading

From the Desk of Nic Clark: What are you REALLY Saying?

10X Newcastle - Wednesday, February 22, 2012
How to build a brand that speaks volumes. The foundation of all successful brands and their subsequent marketing campaigns is a strong, consistent message. But have you ever stopped to think about what your business is REALLY saying every time you make contact with customers or prospects?  Keep Reading

From the Desk of Nic Clark - Increasing Your Prices: A Scary But Highly Successful Strategy

10X Newcastle - Thursday, January 19, 2012
The truth is, they won’t. On almost all occasions a price increase can actually increase your sales volume. For instance, an Australian based company with $9 billion in revenue was having challenges with its profit margins, so they decided to increase their prices. To do that, they Keep Reading

Case of mistaken identity … don’t let it happen to you

10X Newcastle - Wednesday, August 31, 2011
One of the truths of modern business is that there is almost nothing that your competitors can’t duplicate. If you have a great idea, you can be certain that somebody will copy it, fake it, cheapen it or just plain rip-it-off. They may even be able to do a better job selling ‘your& Keep Reading

Good help is hard to find

10X Newcastle - Thursday, July 21, 2011
Have you ever sat down and figured out just how much it costs to replace an employee? Has a key employee’s resignation come at you from left field? We have examined the workplace from the employee’s point of view and come up with ten good tips to keep your employees happy and motivated Keep Reading

Use the Easter break to really get Twitter working for you

10X Newcastle - Tuesday, April 19, 2011
Strengthening and improving current business as well as attracting new business requires communication. Sometimes the simplest forms of communication may seem the most complex, until you know how to use them. With Easter coming up it’s a great opportunity to use the time to take stoc Keep Reading

Cash In On Catalogues

10X Newcastle - Wednesday, October 27, 2010
Catalogues can dramatically increase your sales volume in a low-risk and affordable way, generating more repeat business from your existing customers and increasing retention. Why use a catalogue to boost customer retention? The aim of a catalogue is to showcase your ‘special offers& Keep Reading

10X Newcastle Assist Local Restaurants

10X Newcastle - Thursday, September 23, 2010
10X Newcastle recently conducted a series of special workshops for restaurant owners in the Newcastle region at their office in Charlestown. Trevor Monaghan, the managing director of 10X Newcastle conducted the workshops with 10X Newcastle's head coach and serial entrepreneur, Phil Bamback.  Keep Reading

From The Desk of Nic Clark: Branding Basics – Pt. 3 - How Do I Use My Brand Strategy?

10X Newcastle - Wednesday, September 22, 2010
Welcome to part three of my branding basics series of posts. If you missed the first or second posts, feel free to go back and revisit them for a full rundown on how to go about creating a powerful brand for your business and implementing a branding strategy. As you’ll know by now, togeth Keep Reading

Cheque’s In The Mail

10X Newcastle - Wednesday, September 22, 2010
If you ever send your clients anything by mail, be it a letter, free sample or discount voucher – you MUST read this… What follows is a short guide, including some ‘real world’ examples, on how to create direct mail pieces that get results and drive sales. Whether y Keep Reading

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